Bad Examples
Mossimo's logo is hard to read, at first the m looks more like a w, the other letters are just as bad.
This cheese sign seems appropriate, but the type can be a little confusing.
This type is hard to understand and because of that seems meaningless.
The word jazz has poor type use and doesn't even match the rest of the sign.
Most of the type on this sign isn't to bad, the letters that do stand out they do for all the wrong reasons.
Good Examples
The type is easy to read and feels fun, perfect for a balloon and party shop.
The x adds excitement to this logo.
The big w uses plain and simple text but it looks nice doing so.
Sport first uses good type and a good logo design.
Spotlight is clear and easy to read, plus the o is a spot!
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